2020_0914_Muir_Logomark_Primary-01.png
 

MUIR - OPENING IN HALIFAX - FALL 2021

Deeply inspired by Nova Scotia’s culture, character and beauty, Muir anchors a new urban, waterfront district and offers unprecedented amenities, services and ocean access.

 
 

Halifax, Nova Scotia, Canada (January 19, 2021): Muir, Autograph Collection opens on the Halifax waterfront in the fall of 2021, promising a refined, distinctly Nova Scotian hospitality experience with stunning waterfront views and unprecedented access to the Atlantic Ocean.

Muir (Scottish Gaelic for 'sea') is located on the vibrant Halifax waterfront as the cornerstone of Queen’s Marque, a new urban waterfront district in the absolute centre of downtown Halifax. Inspired by Nova Scotia’s culture, character and enduring spirit, Muir strikes a rare balance between tradition and modernity. Envisioned, developed and operated by The Armour Group, and designed by celebrated Nova Scotian architecture practice MacKay-Lyons Sweetapple Architects, Muir is an example of 'Born of this Place' design, honouring character, materiality and heritage through the art of architecture.

Exterior rendering by: MacKay-Lyons Sweetapple Architects

Exterior rendering by: MacKay-Lyons Sweetapple Architects

“Muir simply could not exist anywhere else in the world,” said Scott Armour McCrea, President and CEO of The Armour Group. “From the moment of arrival, you’ll feel an indelible sense of place. Every moment at Muir is considered and will be impeccably delivered.”

The ‘Born of this Place’ narrative is reflected in ‘marine-inspired’ forms that jut dramatically above and over the ocean and continue through the inspired design of Muir’s interiors, which were designed by Canada’s acclaimed Studio Munge. Muir is a celebration of honest design created with premium, authentic materials and quality craftsmanship. Bespoke furniture and lighting, designed and crafted in Canada, reflect a modern interpretation of East Coast design and offers comfort, productivity and a distinct quality of warmth and welcome. Each guestroom proudly features local original art and virtually every room has captivating waterfront views.

Muir’s amenities, services and experiences are thoughtful and distinctive. Business travel is enhanced with high-quality food and beverage venues, exclusive car and driver service, a central business district location, complimentary meeting rooms, and affiliation with Marriott Bonvoy. The ultra-premium Wellness Centre is equipped with vitality and cold plunge pools, a halotherapy salt room, high-performance equipment and workout studios.

Salon - Bar2.jpg

Dining selections are curated and convenient, including Drift Salon which draws on local, seasonal ingredients to create modern, surprising interpretations of traditional Atlantic Canadian fare. From early breakfast to an evening nightcap, Drift is a culinary destination where guests and locals connect. A ‘secret’ speakeasy provides an exclusive ‘guests only’ experience, complete with a breathtaking waterfront terrace. Additional creative culinary options are included within the Queen’s Marque district.

Unique to Muir, guests can browse Muir’s Art Gallery, explore the extensive multi-million dollar public art collection throughout Queen’s Marque, and for an entirely different perspective, climb aboard Muir’s yacht or motorboat and see a side of this much-loved waterfront city locals know best. Muir is the first hotel in Nova Scotia to be affiliated with Marriott International’s Autograph Collection, a curated collection of the world’s most distinctive independent hotels, hand-selected for their inherent craft and distinct perspectives on design and hospitality.

“Whether you are travelling for business or for leisure, Muir offers something truly remarkable. It is an experience that is as singular in style, character, and spirit as the place that inspired it and will be a true cultural beacon for Halifax and beyond,” said Mr.McCrea.

For more information on Muir visit Muirhotel.com or follow the experience via Instagram, Facebook and LinkedIn.

-30-

About Muir, Autograph Collection Hotel:

Opening in Fall 2021, Muir offers refined, distinctly Nova Scotian hospitality on the Halifax waterfront. Inspired by the enduring spirit, culture and character of Nova Scotia, guests will feel an indelible sense of place through architecture, design, materiality, experience and service. Each of the 109 guestrooms, offers comfort, productivity and serenity, and feature bespoke made in Canada furniture and original local art. Virtually all rooms have ocean views. Muir’s amenities, services and experiences are thoughtful and distinct including: a collection of dining offering quality, selection and featuring modern, surprising interpretations of traditional Atlantic Canadian fare and a ‘secret’ guests-only speakeasy; car and driver service; an ultra-premium wellness centre with vitality and cold plunge pools, halotherapy salt room and high-performance fitness equipment; art gallery and a Muir yacht. Muir is a gracious host, a one-of-a-kind destination and a cultural beacon for Halifax and beyond. To learn more about Muir, please visit muirhotel.com.

About Queen’s Marque:

Queen’s Marque, conceived, developed and operated by The Armour Group Limited, is a new urban neighbourhood on the historic waterfront, in the heart of downtown Halifax. Queen’s Marque will feature upscale residences, office space, curated food, beverage and retail space as well as 75,000 square feet of public space, significant art installations and Halifax’s first five-star hotel - Muir. To learn more about Queen’s Marque, please visit queensmarque.com.

About The Armour Group:

The Armour Group Limited is a multi-dimensional investment firm. Our practice encompasses a variety of businesses within Atlantic Canada, but primarily, we are defined by our leading position as an integrated real estate development and construction firm. Our multi-generational practice is dedicated to the principles of excellence and is built on the mandate of creating a “sense of place” in our work. The company is unique in its integration of the concept design, development, construction and internal management of all real estate assets. To learn more about The Armour Group please visit armourgroup.com.

About Autograph Collection Hotels:

Autograph Collection Hotels advocates for the original, championing the individuality of each of its 200+ independent hotels located in the most desirable destinations across more than 30 countries and territories. Each hotel is a product of passion and a personal realization of its individual founder’s vision, making each hotel singular and special: Exactly Like Nothing Else. Hand-selected for their inherent craft and distinct perspectives on design and hospitality, Autograph Collection Hotels offer rich immersive moments that leave a lasting imprint. For more information, please visit www.autographhotels.com, and explore our social media channels on Instagram, Twitter, and Facebook to be inspired by immersive moments that are #ExactlyLikeNothingElse. Autograph Collection Hotels is proud to participate in Marriott Bonvoy, the global travel program from Marriott International. The program offers members an extraordinary portfolio of global brands, exclusive experiences on Marriott Bonvoy Moments and unparalleled benefits including free nights and Elite status recognition. To enroll for free or for more information about the program, visit marriottbonvoy.com.

For more information, please contact:

Catherine Bagnell Styles
Executive Vice-President, Marketing + Communications, The Armour Group Limited
cbstyles@armourgroup.com | 902.422.4424